SEO Trends for Beauty Salons ( Spas, Nail Salons, and Hair Salons)
Times have changed from looking up spas, nail salons or local hair salons in a physical business directory book such as Yellow Pages. It is hard to find a spa or salon that does not have some form of online presence either with a website, directory listing or a social media profile such as Facebook. The gap in the search results to get your website listed on the first page of Google is increasingly becoming smaller and more competitive as more businesses are now placing a higher importance and focus on online marketing. SEO for spas, hair salons, nail salons and beauty salons has become a core component when competing for customer loyalty and online bookings. A study conducted by Google displayed clear results that customers tend to skim-read Google results and prefer to click on search results which have local keywords in the title and description such as the location area.
Increase Your Local Organic Ranking
What better way to get business in your salon than advertising on the internet and maximizing the benefits of internet marketing and search engine optimization. Businesses starting up can often fail to create momentum within their first year not due to lack of funds but as a result of poor local SEO visibility. All SEO agencies will provide local SEO services but often this is not enough. In order for local customers to find your business, you need an SEO agency with experience and a proven track record of SEO for local business success.
Before any SEO is conducted, your hair salon or hairdressers website needs to be optimized with every small detail excruciatingly checked to be SEO friendly in order to have the best chances to rank high in major search engines. Contact us via our website for a website audit report sent to your email. We will illustrate opportunities where our SEO experts feel you can improve your spa, nail salon or hair salon website.
Boosting Your Position In Search Engines With Local SEO
Site and Page Speed Optimization
Site Structure Analysis and Optimization
Keyword Research and Optimization for SPA’s and Salon Businesses
All Google Tweaks Needed
Set up and Optimization of Google MyBusiness
Google Map Claims
Google Analytics Installation
Directories and Citation
Setup Directory and Citation Listings
Add, Fix, Correct and Update Listings
Reviews and Testimonials
Updates and Marketing
Want Help with Local SEO?
At Zvono Marketing, we specialize in helping Spas, Hair Salon and Nail Salons attract more local clients through Google. If you’d like help with your SEO, contact us for a free quote.
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