As a general contractor, you are an expert in creating homes to please your customers whether it is an extension or loft conversion. But what if you can’t reach out to new customers?
Gone are the days when vouching was enough to keep the jobs rolling in. General contractors have suffered more than most trades since the global recession of 2008. Therefore, an online presence is hugely important and the foundation of that is local SEO.
Why Do General Contractors/Remodelers Need Local SEO
You may be familiar with the term Search Engine Optimization or as it is commonly known SEO and you may be wondering if it is a viable option for your business?
The simple answer is yes! More cost-effective than other forms of online marketing for general contractors, professionally managed SEO can make a huge difference, increasing the visibility of your website, producing new leads and attracting new customers.
Local Map Listings
Builders need local work to survive in a fiercely competitive industry that is why you need to dominate your local area online.
Google recently introduced a new system similar to the traditional phonebook whereby when someone searches for Builders in a certain area a list pops up.
Unlike a phone book, however, this list is not in alphabetical order, ranked by price or even who has paid the most to be at the top.
No, Google’s selection depends on various factors such as how relevant the services you offer match the users search terms, what distance you are from the customer and prominence, that means links, articles, online reviews.
If done correctly and organically optimized Local Map Listings for Building Companies is a fantastic and cost-effective way to gain more business.
We specialize in optimizing Local Map Listing specifically for General Contractors and Remodelers which gives us the edge and you the results you want.
Our team at Zvono Marketing will transform your company website into a full-blown search engine optimized website worthy of your name/company, giving you the appropriate representation and exposure online.
The Main Steps for Local SEO for Contractors/Remodelers:
Site and Page Speed Optimization
Site Structure Analysis and Optimization
Keyword Research and Optimization for Remodelers
All Google Tweaks Needed
Set up and Optimization of Google MyBusiness
Google Map Claims
Google Analytics Installation
Directories and Citation
Setup Directory and Citation Listings, targeting remodeling directories
Add, Fix, Correct and Update Listings
Reviews and Testimonials
Updates and Marketing
To know more about the steps, actions and the roadmap for local SEO for contractors /remodelers contact us!
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